Overview

A feed is a data source that adds or updates product data in a catalog. Use feeds to do a full upload when setting up a catalog, or to push incremental updates as your data changes. A catalog can have multiple feeds, each handling a different type of update.

For example, consider an e-commerce product catalog:

• One feed uploads the full product list, including IDs, names, categories, and images, from a CSV file.
• Another feed syncs pricing and availability daily from your backend system.

Both feeds update the same catalog but serve different purposes.

Create a Feed

Click Create Feed to configure a new feed for the selected catalog. Perform the following steps:

1. Select an Upload Type
2. Configure the Feed Source
3. Save the Feed

The following image shows the Feeds tab:

Select an Upload Type

The upload type determines how feed data is sourced. The following table describes the supported options:

The following image shows the Add Feed page:

Configure the Feed Source

Provide the required input based on the upload type you selected.

For file uploads, attach the file directly.

For API/URL and Google Sync feeds, fill in the following fields:

For further details on configuring upload types, refer to Upload Product Catalog.

Save the Feed

Click Save to add the feed to the catalog.

Manage Feeds

Monitor feed activity from the Feed tab. The Feed tab shows all feeds associated with the selected catalog. Each feed entry includes the feed name, number of products, upload type, status, uploaded by, and last updated.

How Multiple Feeds Work

Each feed operates independently. However, updates are not merged across feeds. When a feed processes a product, it replaces the entire attributes object for that product with the data in the current feed. Any attribute not included in the latest feed is removed, not preserved from an earlier feed.

For example, if Feed A sets color and size for a product, and Feed B later updates only the color for the same product, the product retains only the color after Feed B runs. size is dropped.

This allows you to separate initial data ingestion from ongoing updates and maintain multiple data sources for the same catalog. To avoid unintended data loss, include every attribute you want to persist in each feed that touches a given product.

Feed Status

Each feed displays a status that indicates its current state. The following table describes each status:

Filter Feed Logs

Apply filters to track feed performance and identify issues. The following table describes the available filters:

The following image shows the filters for feed logs:

Edit columns

The Edit Columns option lets you choose which columns to display on the Feed tab and in what order. This makes it easier to focus on the most relevant information based on your workflow.

The following image shows Edit Columns :