CleverTap's latest advancements help improve your customer engagement strategies. Here, you can read about the recent releases, cutting-edge feature enhancements, performance enhancements, and updates to help you make the most of your CleverTap experience.

Let's discover CleverTap and explore some effective client retention strategies together!

📘

Note

For previous Release Notes, please click the links below.

• What's New: 2024
• What's New: 2023 and Earlier

Types of Product Releases

Learn about the different types of product releases at CleverTap to better understand the scope and availability of new features and updates.

The following table describes the different types of product releases:

Release	Description
	A limited release rolled out to selected customers as an early preview for use case validation and feedback.
	A broader release available to a wider set of customers for comprehensive testing and feedback.
	A new functionality introduced to expand product capabilities or solve new use cases.
	Improvements to existing product capabilities, focusing on performance, usability, or minor feature additions.
	Bug fixes, performance improvements, and security enhancements to refine the existing product.

Any new feature, enhancement, or update without a Beta or Private Beta tag is considered a General Availability (GA) release.

📘

Changelog

You can find information about the most recent changes that have been made to our SDKs, including bug fixes, new features, and updates in our Changelog.

2025

January

Automated Shopify Catalog Sync for Enhanced Personalization

Introducing the Catalog Sync feature that simplifies product data management. The Catalog Sync toggle automates the synchronization of product data between your users' Shopify and CleverTap accounts. This ensures daily catalog updates while also eliminating manual effort and errors.

For more information, refer to Catalog Sync.