Native Display Stats

Measure the performance of your Native Display campaign.

View Native Display Campaign Stats

You can use the Campaign filter to Filters to find your campaigns. Once the campaign is live, you can view its stats by selecting a Native Display campaign from the Campaigns page on the CleverTap dashboard. Click to view its deliveries, clicks, and conversions.

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Filter by Channels

Click to open the selected campaign. The campaign stats page displays.

You can track the following stats:

  • Viewed: The total number of user devices that received the notification.
  • Clicks: Number of clicks on the notification. Calculated as (Clicks/Viewed) * 100.
  • CTR: The clickthrough rate of the campaign. It is measured by (Click/Viewed) * 100.
    Converted users: The number of users that converted after receiving the campaign.
  • Errors: Number of errors for the campaign.
  • Control group: The number of users considered in the control group for the campaign.

Message Trend

Shows the daily, weekly, and monthly trends for campaign messages.

Daily Message Trend for Native Display Campaign

Daily Message Trend for Native Display Campaign

Conversion Performance Overview

Shows the Conversion performance, Revenue performance, Users conversion funnel, and Influenced conversion funnel.

Conversion performance, Revenue performance for Native Display Campaign

Conversion performance, Revenue performance for Native Display Campaign

Conversion Performance

Shows conversion performance.

Revenue Performance

The Revenue Performance section shows the revenue boost achieved from the campaign.

Users conversion funnel

Allows you to view conversion by OS.

Users conversion funnel for Native Display Campaign

Users conversion funnel for Native Display Campaign

Errors

You can view campaign errors from the Stats > Errors tab.

Native Display Errors

Native Display Errors Tab