Use Partner Vouchers in Campaigns
Engage with Voucher Assigned Users
CleverTap allows you to target users who have received a voucher by creating a campaign based on the CT Partner Voucher Rewarded event. This event helps personalize communication and drive users toward completing a desired action, such as making a purchase or redeeming an offer.
For example, suppose you are a food delivery app that wants to increase redemption rates on the app. Let's say you want to remind users who received a discount voucher but have not redeemed it yet. You can set up a campaign as follows:
- Go to Campaigns from the CleverTap dashboard.
- Click + Campaign and select a messaging channel from the Messaging Channels dropdown.
- Click Add an event from the Who section.
- Select the CT Partner Voucher Rewarded event and the required Event Property.
Target Users with a Campaign/Journey
For more information about creating a campaign, refer to the Create Message document of the respective messaging channel.
CT Partner Voucher Rewarded
After a voucher is assigned to a user, CleverTap triggers the CT Partner Voucher Rewarded event. This event enables you to engage users by creating targeted campaigns based on voucher-related actions.
The event includes the following System and Custom event properties, which help you track and personalize user engagement strategies:
System Event Property
| Property | Description | Example Value |
|---|---|---|
CT Source | Identifies the source system or module that triggered the event. | Promo Module |
Custom Event Properties
| Property | Description |
|---|---|
campaignId | The unique identifier of the campaign through which the voucher was distributed. For example, CMP123456. |
eventTimestamp | The exact time when the voucher was assigned to the user. For example, 1708351200. |
listDescription | A brief description of the voucher list, typically outlining its purpose or restrictions. For example, Winter Sale 2024 - ₹500 off on orders above ₹2000 |
listExpiry | The expiration date of the voucher list, after which no more vouchers from this list can be assigned. For example, 2024-03-31T23:59:59Z |
listTag | A short, unique identifier for the voucher list, used to categorize vouchers within CleverTap. For example, winter_sale_500. |
partner | The name of the voucher provider. For example, Puma |
source | The origin of the voucher assignment. For example, Campaign or API. |
voucherCode | The unique code assigned to the user for redemption. For example, PM500FF |
voucherListId | The unique identifier of the voucher list to which the assigned voucher belongs. For example, 1837 |
These properties can be leveraged in Liquid Tags to personalize messages, enabling dynamic content in your engagement campaigns.
Updated 6 months ago