Once connected, CleverTap will automatically create user profiles for your Magento users and record events automatically.

Install the CleverTap Extension in Magento

Download and install the CleverTap extension for Magento.

Next, specify your CleverTap Account ID in the Magento admin settings page.

Once connected, CleverTap will automatically create User Profiles for your Magento users. On Magento login or checkout, the user name and email address will automatically be set as attributes on the CleverTap User Profile. In addition, CleverTap will automatically record the following User Events from Magento on the CleverTap User Profile.

Events Automatically Captured from Magento

Event Name
Description
Properties

Category Viewed

When a user visits the category section.

Category

Product Viewed

When a user views a product.

Product name
Category
Price
Currency
ID (Product ID)

Added to Cart

When a user adds a product to the shopping cart.

Product Name
Category
Price
Currency
Qty

Charged

On successful completion of purchase.

Amount
Currency
Items

  • Category
  • Product name
  • Quantity

Country
Region
City
Charged ID
Payment mode

Magento


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