Clever Campaigns


CleverTap campaigns are pre-built marketing campaigns to provide the capability to engage your users. These campaigns can also retain acquired users, drive app engagement, and help in user win-backs.



The prerequisite to run Clever Campaigns is to have email, in-app, and push notifications enabled for your account.

Get Started with a Clever Campaign

To create a clever campaign, perform the following steps:

  1. From the dashboard, navigate to the Campaigns tab.
  2. Click the Create Clever campaigns link.

Next Steps

Then, decide which pre-built campaigns to use:

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